Please review the following information for selected Communications policies.
Logos and Trademarks
Union Public Schools Trademarks and Trade Names
The Board of Education recognizes the importance of protecting its trademarks and trade names from unauthorized use. It is, therefore, the policy of the Board to implement a trademark registration and licensing policy as follows: All of the trademarks, service marks, trade name logos and/or symbols of Union Public Schools including, but not limited to, “Union Public Schools” are registered trademarks with the Secretary of State, State of Oklahoma, or are entitled to protection under the common law. It is the policy of the Board to actively defend its trademark status. Any use of a Union Public Schools trademark must have prior written approval of the Superintendent or designee and must be produced, manufactured, or sold under license by Union Public Schools.
Union Public Schools
Board of Education Policy 1700
The design of each registered Union logo must remain intact. No alterations, additions or deletions to any part of the logo are permitted without written permission from the Superintendent or designee.
The registration notice (R) is part of the logo and must be included in the place indicated on each logo. The use of more than one specific type of Union logo in a particular publication or flyer is discouraged.
Acceptable colors for Union logos are solid red, white, black and silver, used individually or in combination of the four.
In the case of the “Split U” logo – most commonly used in athletics, in spirit-related materials, and on uniforms – the black or the darker color should be on the left side, and the red or the lighter color should be on the right side. Non-solid colors, designs, or patterns such as distressed, camouflage, animal prints, stars and stripes, starbursts, hearts, rhinestones, etc., are not permitted. Nor may words or graphics be placed on top of the logo. Nothing is allowed to be placed in the middle of the U.
Generally the district U, also described as the concentric U logo, is used to represent the Union district as a whole and is, therefore, used on buildings, in district publications and on district stationery. Unlike the Split U logo, words and graphics may be placed on the district U with design approval from the Superintendent or designee.
The retired mascot logo featuring the Native American superimposed over the district U is no longer acceptable. On November 9, 2020, the Union Board of Education voted unanimously to discontinue the use of the mascot and logo. We will no longer allow use of this mascot logo or the associated word on ANY district related items (programs, flyers, shirts, flags, hats, etc.).
Recognizing there are many shades of red, the color considered “Union Red” is a bright red listed as the following:
Pantone #186 or #200 (depending on the texture or material) in the Pantone Formula Guide Color Deck for publications, T-shirts, and novelty items; and
Pantone #19-1763 TPX Formula One in the Pantone Architecture and Interiors Color Deck for walls, buildings, and more permanent structures.
All requests for logos/registered names use must be made in writing, preferably by email, at least two weeks in advance of the inquirer’s deadline. The request should include:
All logo/name requests for use in publications – including flyers, advertisements, websites, etc. – should be directed to:
Chief Information Officer
Union Education Service Center
8506 E. 61st
Tulsa, OK 74133-1926
U-Wear Store Manager
Union Multipurpose Activity Center
6836 S. Mingo Road
Tulsa, OK 74133
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